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Form #901

Advertiser and Advertising Agency Contract

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Advertiser and Advertising Agency Contract - Free Legal Form

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ADVERTISER AND ADVERTISING AGENCY CONTRACT

 

 

Contract for advertising services made on _______________________(Month & Day), _______ (Year) between ________________________________________ Advertiser (Include Address) referred to as client, and ___________________________________ advertising agency __________ a corporation existing under the laws of the state of _____________________ and located in ____________________________________

___________________________________________________ (Address) to as agency.

 

SECTION ONE

 

APPOINTMENT OF AGENCY

 

Client hires agency, and agency agrees to serve as ______________________________ (the exclusive advertising agency of client or client‘s advertising agency in connection

with the sale of _____________________________ client’s product or service as

provided in this contract).

 

SECTION TWO

 

AGENCY INDEPENDENT CONTRACTOR

 

Agency shall act at all times during the term of this contract as independent contractor.

Nothing contained in this contract shall be construed to create the relation of principal

and agent or employer and employee, between client and agency.

 

SECTION THREE

 

PARTIES NOT TO DEAL WITH COMPETITORS

During the term of this contract, agency shall not serve as advertising agency in connection with any product directly competitive with the product or products that agency is advertising for client, without first obtaining client‘s written consent, nor shall client engage any other advertising agency to advertise ____________________ client’s (Product or Service) without first obtaining agency’s written consent.

 

SECTION FOUR

 

FEES AND SERVICES

 

(a)  Agency market research, consumer investigations and trade investigations made for the purpose of assisting agency in planning advertising for client shall be made at agency’s expense.  Such investigations and research as may be made pursuant to this agreement to secure information for client‘s own use shall be paid for by client, at cost to agency plus a __________ percent service charge.

 

(b)  Agency shall receive a commission of __________ percent of the published rates of owners of media on all space in media purchased by agency for client, except that agency’s commission on outdoor advertising space shall be __________ percent of such purchase price.  Agency shall deduct this commission from the published rate for any such space, and shall pay the net sum after this deduction to the owner of the medium in which the space was purchased.

 

(c)  Non-commissionable items purchased by agency on client’s authorization, such as finished art, comprehensive layouts, type composition, talent musical works radio photostats, engravings, printing type setting, preparation of mechanical and television programs, literary, dramatic, and, records and exhibits, shall be billed to client at agency’s cost plus a __________ percent service charge.

 

(d)  Should client desire agency to perform special services involving no commissions to agency from owners of media, such as direct mail advertising, speech writing and

publicity and public relations work, agency and client shall, before such services are performed, mutually agree in writing on agency‘s compensation therefor on a straight-time basis.

 

SECTION FIVE

 

BILLING AND PAYMENT

 

Bills for services rendered pursuant to Section Four (b) shall be mailed to client on the ___________________ day of the month in which any such services are performed, and shall be due and payable on _____________________ (Due Date)

 

If client shall pay any bill for space in media on or before the due date, so as to enable agency to obtain any cash discount offered by owners of such media, agency shall credit client with the full amount of this discount.

 

SECTION SIX

 

CLIENT APPROVAL OF WORK AND EXPENDITURES

 

Agency shall prepare and submit for client’s approval advertising campaign plans, together with estimates of their cost.

 

All scripts, advertising copy and layouts, story boards and other materials prepared by agency pursuant to an advertising campaign plan that has been approved by client, shall be submitted to client‘s attorney for the attorney’s approval.  Client‘s attorney has the right, in the attorney’s discretion, to withhold approval of any advertising matters submitted by agency that, in the attorney‘s opinion, may violate any regulation or ruling of the Federal Trade Commission.

 

Agency shall not, without client’s written prior approval, incur any expenses or enter into any obligations for which client may be held morally or legally responsible, except in emergency situations where such action is, in agency’s opinion, necessary to safeguard client’s interests.

 

SECTION SEVEN

 

AGENCY NOT RESPONSIBLE FOR DEFAULTS OF OTHERS

 

Agency shall not be liable to client by reason of the defaults of suppliers of materials and services, owners of media or other persons not the agents or employees of agency.

 

SECTION EIGHT

 

TERM OF CONTRACT; TERMINATION

 

The term of this contract shall begin on this day of _____________________ (Month & Day), __________ (Year), and shall continue __________________________ for _____________________ months thereafter until ________________________ (Date), or until terminated by ___________________ days written notice given by either party to this contract.

 

SECTION NINE

 

RIGHTS ON TERMINATION

 

All services performed and materials prepared by agency during the _____________ days prior to termination of this contract shall be billed to client as provided in Sections Four and Five, except that final bills shall be rendered by agency within ___________ days after termination, and shall be due and payable by client __________________ days after the date thereof.

 

Agency shall deliver to client all papers and other materials related to the work performed under this agreement on termination thereof __________ (except that agency reserves the right to retain any creative materials solely developed by agency that are not related in their entirety to the work performed by agency under this agreement).

 

Client shall assume liability for any contracts made by the agency that cannot be canceled in accordance with the terms of this contract on client’s behalf prior to termination.

 

Except as specifically set forth in this section, all the rights and liabilities of the parties arising out of this contract shall cease on the date of termination of this contract.

 

In witness whereof, the parties have executed this agreement at ___________________ (Designate Place of Execution) the day and year first above written.

 

 

 

______________________________                                 __________________

Signature of Client                                                               Date

 

 

______________________________                                 __________________

Signature of Client                                                               Date

 

 

 

______________________________                                 __________________

Signature of Agency Representative                                   Date

 

 

 

_____________________________                                   __________________

Signature of Agency Representative                                   Date

 

Contributed by
Anonymous4
 
Name of Firm Anonymous4
Total Forms Contributed 75
 

See All Anonymous4's Forms
 

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Terms Of Use

Submissions to this site, including any legal or business forms, posts, responses to questions or other communications by contributors are not intended as and should not be construed as legal advice. You are strongly encouraged to consult competent legal council before engaging in any action based upon content contained on this site.

These downloadable forms are only for personal use. Retransmission, redistribution, or any other commercial use is prohibited. This includes reposting forms from this site to another site offering free legal or other document forms for download.

Please note that the donator may have included different usage terms regarding this form, and you agree to abide by these terms. It is highly recommended that you have a licensed attorney review any legal documents for which you are searching in order to make sure that your needs are being properly and completely satisfied.

Your use of this site constitutes your acceptance of our terms of use and your agreement to hold this site, its officers, employees and any contributors to this site harmless for any damage you might incur from your use of any submissions contained on this site. If you do not agree to the above terms, please do not proceed.

These forms are provided to assist business owners and others in understanding important points to consider in different transactions. They are offered with the understanding that no legal advice, accounting, or other professional service is being offered by these documents or on this website. Laws vary in the different states. Agreements acceptable in one state may not be enforced the same way under the laws of another state. Also, agreements should relate specifically to the particular facts of each situation. Therefore, it is important to consult legal counsel whenever utilizing these forms. The Forms are not a substitute for legal advice YourFreeLegalForms.com is not engaged in recommending or referring members on the site or making claims about the competence, character or qualifications of its participating members.
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